For businesses that want to KNOW

Everything your people know, in one place.

Typing it all up is a pain in the ass. That's why we built Shopbook: an AI interviews you and your people by voice, and builds the company brain you always wished existed.

Book a call

Build $15,000–$40,000 · Maintenance $1,500–$3,500/mo

Who keeps your book

Not a chatbot. A keeper.

The keeper lives inside your business, not in a browser tab. It interviews your people, files what they say, tells you who holds knowledge nobody else has, and answers when you ask. It knows which facts go stale and how fast, and comes back to re-check them on its own.

● ON DUTY · LISTENING

How it works.

We start with you. The AI takes it from there. Nobody writes anything.

1 · Start with us

One meeting and some documents.

A ninety-minute sit-down with the owner or CEO on how the business really runs.

Then send us what you already have, such as SOPs, org charts, or vendor lists, and we wire the brain around your company.

2 · Send links

The keeper takes over.

The AI interviews your people by voice, follows up, and reads your documents. We help it reach the right people. Training someone? Tap record, both of you know it's on, and the AI files what was said.

3 · File

What they say becomes facts.

Not a transcript dump. Facts, each with who said it and when, stored in your business's own archive.

4 · Use it

See your company’s health. Ask it anything.

One score for how healthy your business memory is. And a company brain open 24/7 for questions, SOPs, handover documents and more.

Then talk to your company’s keeper.

The book isn't a binder you go read. It's a place to talk to your keeper about your business. Ask what happens if Karen is out. Ask it to write a process up as an SOP, draft a new hire's first week, or ask where the work gets stuck. It works from what your people actually said, cites the fact, and tells you honestly when something isn't in the book yet.

  • Standard operating procedures
  • Onboarding checklists
  • How well each process actually works
  • Vendor & equipment lists
  • Handover packets
  • Training conversations, captured
  • Answers 24/7

"What happens if Karen is out during payroll week?"

Payroll runs Thursday from the QuickBooks export; Karen approves hours by Wednesday 4pm fact 41 · Karen W.. Miguel can run the export — he did it in March fact 58 · Miguel S.. Nobody else has approved hours, and the bank-file upload step isn't in the book yet. Want me to schedule ten minutes with Karen to back that up?

Answered from 75 facts · example

"Write a first-week checklist for a new hire."

  1. Payroll paperwork to Karen before day one fact 41 · Karen W.
  2. Shadow Miguel for the first three days fact 27 · Miguel S.
  3. Dave does the 30-day check-in himself fact 12 · Dave K.

Drafted from 3 facts. Nobody's said what the new hire needs access to — want me to ask Karen?

Drafted document · example

For businesses that want to know.

You can't run what you can't see, and you can't hand off what only one person can see. Every business runs on the same seven things. Shopbook captures all seven, whatever you sell.

  • SalesHow business comes in
  • OperationsHow the work gets done
  • FinanceHow money gets collected and controlled
  • WorkforceWho does what, and what they know
  • InfrastructureSystems, equipment, vendors, access
  • ComplianceLicenses, insurance, obligations
  • LeadershipThe owner's judgment and decisions
"In my consulting work I've watched everything from fast-scaling startups to companies trying to sell falter over one thing: uncaptured, unstructured knowledge."
Andrew Ameduri · founder

Shopbook makes the company brain exist — and the AI keeps it current as your people and your processes change.

Build it once. Keep it current.

Priced for your business's complexity. Fixed scope and price before we start.

Initial build
$15,000–$40,000
Based on roles, locations and processes
  • Executive interview with us
  • Custom-wired business brain for your company
  • AI interviews your team and reads your documents
  • Your keeper, business memory and Shopbook Score
Ongoing knowledge maintenance
$1,500–$3,500/mo
AI keeps the book current
  • Re-checks facts as they age
  • Follows up on gaps and reported changes
  • Drafts procedures and handover documents
  • Ask your keeper, any time
Book a call

Maintenance starts at handover · Twelve-month term · 10% off annual prepayment

Questions owners ask.

Will my people actually do the interviews?

Yes — because instead of typing, they just talk. A ten-minute link lands in their email or texts, they open it on their phone, the AI asks about their own job, and their part of the book exists. They approve their own facts before they count. It's that easy.

We have SOPs somewhere.

A binder from years ago, half a shared drive, and three people's heads. Drop the binder and the drive into Shopbook — the AI reads them into the book, flags where they contradict what your people say, and tells you what's still missing.

What happens when things change?

Every fact carries a shelf life by type. Prices and vendors age fast, processes slower, licenses on their renewal cycle. When a fact is due, the keeper re-asks the person who said it, in a couple of minutes. If nobody answers, the fact is marked stale and the score drops honestly, so what the book says is always what's true right now.

Won't the AI get it wrong?

It only files what someone said, and every fact names who said it. If it isn't in the book, it says so instead of guessing. The person who said it checks their facts first.

Is the interviewer a person?

We lead the initial executive interview. After that, your AI keeper interviews the team and keeps the book current.

Who owns the book?

You do. Export every fact and every transcript at any time, including after you cancel.